Granza Design
Explainer

Scriptwriting, Concept,

Style Frames Storyboard, Composition, Motion, Edition, Sound Mix

Granza Design is a design studio based in Brazil that specializes in creating impactful visual identities, branding, and design solutions.

Their work spans various industries, and they are dedicated to helping businesses elevate their presence in the market through

creative design strategies.

To reach new clients and demonstrate the importance of a strong visual identity, Granza Design commissioned an animated video showcasing how their services can help clients succeed. This project was an exciting opportunity for me to be involved in every step of the production process, from scriptwriting to final delivery.

This was one of the first projects where I had the chance to animate and create a fully rigged character with this level of interaction.

A particularly enjoyable aspect was designing scenarios illustrating the challenges faced by competitors before developing a visual identity.

One memorable moment was providing the voice for a character shouting "Uhu!" while jumping onto a pile of money, dubbing it myself after searching unsuccessfully for the perfect sound.

Producing this video was a fun and unique experience that stood out from typical presentation styles used by larger design studios.

The result effectively conveyed the value of Granza Design's services to potential clients.